In exchange for relinquishing a small portion of messaging and creative control, the creators of lonelygirl15 have seized a new opportunity for third-party production companies to buy into the (global) brand. As more lg15 offshoots develop and air online, more individual entities have a stake in how that brand preforms, and more will be willing to invest time and energy to protect their investments.
resistance is futile
ReplyDeletewe are everywhere
we will not be stopped
Unless the Internet goes down.
ReplyDelete