The 9th Interactive TV Show Europe 2007

"Certain producers and broadcasters are taking the lead in the way they use new channels to connect with audiences and capitalise on communities, reaping the rewards through advertising and additional revenue streams".

http://www.itvshoweurope.com

"Greg Goodfried is Executive Producer and Director of the internet video series Lonelygirl15. Created in the summer of 2006, the videos have received over 40 million views and are consistently the most subscribed to, most viewed and most discussed on YouTube. The show integrates puzzles and hidden clues, and fans can interact with and influence the story by writing comments, uploading their own videos or sending messages to the characters at Lonelygirl15.com. The Lonelygirl15 team have effectively produced a video series with a larger audience than some cable television programs with million dollar budgets. Recently, Greg announced a UK version called "KateModern" exclusive to online social networking site Bebo, coming soon."

http://www.itvshoweurope.com/speakers.asp