As I mentioned in my last post, we have exciting news regarding the LG15 Universe. As you know, back in the early days of lonelygirl15 a fan just like you created an incredible LG15 spin-off called OpAphid. The OpAphid ARG added a dark and mysterious depth to the LG15 franchise and we were incredibly excited to see what someone could do with very few resources and a lot of talent and hard work. It truly inspired us and showed the potential of “social entertainment.” It’s what led us to found EQAL. We reached out and incorporated OpAphid in the LG15 narrative and hired its creator, Glenn Rubenstein, as a writer on lonelygirl15. For months, the OpAphid ARG was interwoven with lonelygirl15 and the two series elevated the franchise to its heights in terms of both audience and engagement. Unfortunately, in 2007 we parted ways with Glenn and the status of OpAphid has remained uncertain ever since.
Well, all of that is now behind us. I’m excited to announce that the rift in the LG15 Universe has been mended. OpAphid, Tachyon, Brother, and the entire OpAphid ARG is now officially part of the LG15 Universe canon. Yup, you heard me right. We’ll be featuring all of the OpAphid videos in their own section of the the new LG15.com just like lonelygirl15, KateModern, LG15: The Resistance, and LG15: The Last. We hope this will be the beginning of a newly invigorated and ever evolving LG15 Universe.
But that’s not all. To commemorate this momentous event we’re launching LG15: TSIY2. In this second iteration of TSIY, you can tap into the entire OpAphid back-story and characters along with the LG15 mythology you all know and love. In fact, Glenn Rubenstein will join the producers at EQAL as a judge determining the winner of LG15: TSIY2 and will provide some audiovisual assets to the winner if they choose to incorporate OpAphid characters in their show (details in the official rules).
We’ll post official rules and more information about TSIY2 in the very near future.
Wednesday, August 26, 2009