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Wednesday, September 30, 2009

Altoids ‘Brainstorm’ Is Minty Fresh Web Series Magic


But, in the case of Altoids’ new mobile and web series, Brainstorm, in partnership with Fox Mobile Studios and Omelet, the brand integration is anything but delicate. In fact, it’s so heavy handed that it may actually border on genius.

http://news.tubefilter.tv/2009/09/30/altoids-brainstorm-is-minty-fresh-web-series-magic/

Posted by modelmotion at 8:00 AM

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2 comments:

  1. ok i watched this ep - and fully expected it to suck. it did not fully suck, i actually smiled despite the altoids aura of websemercial around it.

    ReplyDelete

  2. I've watched all 8 episodes and they only get better. I mean, for soemthing paid for by Altoids it's pretty f'n funny. First episode is probably the weakest of them all.

    ReplyDelete

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