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Sunday, June 12, 2011

Only 30% of YouTube Users Skip Pre-Roll Ads

Instead of just serving your ads as you normally would, you now have to convince people that your ad is worth watching in the first place.

Read the full post:

Source @tibits on Twitter.


  1. I didn't know you could skip. Probably because I don't pay attention to the ad and do something else while it is playing. If other people are like me then that might explain why 70% of the people don't skip the ads.

  2. The longer the prerolls get, the higher that number will become.


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