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Saturday, November 3, 2007

Mashup Bash: 'Adweek' Conference Dissects the New Creation

"The pair has additional dramas for international audiences in the works for next year. "We broke down the barrier of users talking to fictional characters and used aspects of alternate reality games to introduce puzzle solving," said Goodfried"

http://www.adweek.com/aw/magazine/article_display.jsp?vnu_content_id=1003664410

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